I went to see Wreck it Ralph with my little family and I must say, it was a really good film! It was little Elijah's first trip to the cinema and he was completely mesmerised by the size of the screen! He is obsessed with cartoons (he gets that from me) and I have never seem him sit still and be quiet for so long! I know what to do now when I need moment to myself, Cinema!!!
So while watching the movie, I thought about the amount of parents who brought their children to the cinema on a rainy Sunday afternoon to see this particular film. I'm sure if their children were anything like my son, it would have been because they had been pestered and bombarded with questions, 'can we go see Wreck it Ralph?', 'when can we go see Wreck it Ralph' and 'I wanna see Wreck it Ralph!' To the point you just surrender and take the child to the cinema!
I always think films like this are genius because the creators come up with such great films which we pay to see, then they make toys of the characters which we parents buy for our kids and eventually they make a video game which we also buy! Very similar to Toy Story!
It really is an extraordinary way to build a business! And thought about how I can apply it to Mini Men UK?!
Mini Men UK will be launching in March and selling long sleeve tops, hooded tops and sweatshirts! We will also be introducing an exclusive summer collection that's about getting outdoors and exploring your world around you!
And later on in the year we will be launching new products such as trousers, jeans and cardigans!
Adding innovative new products to the brand is, a great way to gain customers and cater to the existing customers!
Using your gift of high intellect is the best way to innovate your products and market them! Apple is the perfect example of innovation and marketing!
I thoroughly recommend taking your little bundle of joy to see Wreck it Ralph if you haven't been already and enjoy the wonderful story of good vs evil! This is what Mini Men UK is all about.
Don't forget to 'Like' us on Facebook! www.facebook.com/minimenukltd or follow us on Twitter www.twitter.com/minimenukltd
Happy Sunday everyone!
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